Chloe's™ Fruit, Farmer Willie's, Grainful™, LoveTheWild, Pique™ Tea Crystals, Rumi Spice and Snow Monkey™ join forces with Chobani to disrupt and revitalize broken food systems and bring better food to more people
Norwich, NY /PRNewswire/ - Chobani, LLC, maker of America's #1 Greek Yogurt brand and the second largest overall yogurt manufacturer in the U.S., has announced today the selection of seven new food startups to join the second class of the Chobani Food Incubator. The group is comprised of companies that are disrupting, innovating and inspiring new food categories in the U.S. – from innovative products like plant-based ice cream, a low-sugar, low-calorie beer alternative, a healthier frozen fruit pop, as well as fresh and sustainable takes on foods that have been around for centuries, like oats, saffron and seafood. "To select our second next class, we tasted hundreds of products and met with entrepreneurs across the country and the world," said Hamdi Ulukaya, CEO, Chobani. "These seven companies each have something special and unique. In selecting this class, we looked at what categories—and what teams of people—have the ability to make big changes in American supermarkets and give more people better options. I can't wait to have these companies at Chobani to see how we can help them on their journey and welcome them to our family."
Since launching last year in the US, the Chobani Food Incubator program has helped entrepreneurs with big hearts and ideas break into the food industry. With more than 550 applications for seven spots – a 20% increase from last year – Chobani is seeking to partner with small food brands to provide them the resources they need to challenge big food companies, give more people access to natural, affordable food and create a new food frontier.
For this year's class, Chobani was searching for purpose-driven entrepreneurs whose business models are rooted in social good initiatives, who are passionate about making natural, creative food more accessible, and are doing so in a sustainable way. The inspiration for these products comes from all corners of the world – representing the history of their founders – from kitchens in Boulder to labs in Boston, from traditional Chinese practices to farms in Afghanistan.
The second Chobani Food Incubator class will run from September 2017 to December 2017, based out of a dedicated space designed for the Incubator at Chobani's sales and marketing offices in New York, NY.
A closer look at the startups selected:
Maker of America's No. 1–selling Greek Yogurt brand and the second largest yogurt manufacturer in the U.S., Chobani, LLC, was founded on the belief that people have great taste—they just need great options. Chobani produces high-quality authentic yogurt made with only natural, non-GMO ingredients from its plants in New Berlin, N.Y., Twin Falls, Idaho and South Victoria, Australia. Chobani is committed to using milk from regional farms and strengthening its surrounding local economies. Chobani gives a portion of its annual profits to charities worldwide through the company's charitable foundation. In 2017, Chobani was recognized by Fast Company as one of the top 10 most innovative companies in the world. All Chobani products—including Chobani® Greek Yogurt, Chobani® Smooth, Chobani "Flip"™, Drink Chobani™, Chobani Tots®, and Chobani Kids® products—are kosher certified, contain live and active cultures and are made with milk from cows not treated with rBST.* Chobani products are available nationwide in the U.S., Mexico and Australia, and in countries in Asia and Latin America. For more information, please visit www.chobani.com and www.facebook.com/chobani.
*According to the FDA, no significant difference has been found between milk derived from rBST-treated and non-rBST-treated cows.
SOURCE: Chobani, LLCCopyright 2017 PR Newswire. All Rights Reserved