ARTICLES BY ALEC ITALIANO

• Private Label Brands Are Booming In Dairy And Snack Foods

  1/27/2014

  A recent study shows price and value are the main factors for consumers choosing private labels. A new study released by Market Force Information shows that 83 percent of consumers buy private label products if it presents a better value. Dairy products led all products in terms of private label purchases, followed closely by snack foods and cleaning supplies.